:root {
    --kuno-blue: #1565A8;
    --kuno-blue-light: #3FA9F5;
    --kuno-blue-dark: #0E4A7C;
    --ink: #0E1116;
    --ink-soft: #2A2F38;
    --gray: #5A6270;
    --gray-light: #8A92A0;
    --line: #E5E7EC;
    --bg-soft: #F6F8FB;
    --bg-card: #FFFFFF;
    --accent: #3FA9F5;
  }

  * { box-sizing: border-box; margin: 0; padding: 0; }

  html { scroll-behavior: smooth; }

  body {
    font-family: 'DM Sans', -apple-system, BlinkMacSystemFont, sans-serif;
    color: var(--ink);
    background: #FFFFFF;
    line-height: 1.55;
    font-size: 16px;
    -webkit-font-smoothing: antialiased;
    -moz-osx-font-smoothing: grayscale;
  }

  h1, h2, h3, h4, h5, .display, .eyebrow {
    font-family: 'Outfit', sans-serif;
    color: var(--ink);
  }

  h1, h2, h3, h4 { font-weight: 700; letter-spacing: -0.025em; }
  em { font-style: italic; font-weight: 400; color: var(--kuno-blue); }

  a { color: var(--kuno-blue); text-decoration: none; transition: color .2s ease; }
  a:hover { color: var(--kuno-blue-dark); }

  /* ============== NAV ============== */
  nav {
    position: fixed;
    top: 0; left: 0; right: 0;
    z-index: 100;
    padding: 18px 0;
    background: rgba(255,255,255,0.85);
    backdrop-filter: blur(14px);
    -webkit-backdrop-filter: blur(14px);
    border-bottom: 1px solid rgba(229,231,236,0.6);
    transition: padding .25s ease;
  }
  .nav-inner {
    max-width: 1280px;
    margin: 0 auto;
    padding: 0 40px;
    display: flex;
    align-items: center;
    justify-content: space-between;
  }
  .logo {
    font-family: 'Outfit', sans-serif;
    font-weight: 800;
    font-size: 20px;
    letter-spacing: -0.02em;
    color: var(--ink);
    display: inline-flex;
    align-items: center;
  }
  .logo img {
    height: 32px;
    width: auto;
    display: block;
  }
  .logo .dot {
    display: inline-block;
    width: 7px; height: 7px;
    background: var(--kuno-blue);
    border-radius: 50%;
    margin-left: 4px;
    transform: translateY(-3px);
  }
  .nav-links {
    display: flex;
    gap: 36px;
    list-style: none;
  }
  .nav-links a {
    font-family: 'DM Sans', sans-serif;
    font-size: 14.5px;
    color: var(--ink-soft);
    font-weight: 500;
  }
  .nav-cta {
    background: var(--ink);
    color: white !important;
    padding: 11px 22px;
    border-radius: 100px;
    font-family: 'DM Sans', sans-serif;
    font-size: 14px;
    font-weight: 500;
    transition: background .2s ease, transform .2s ease;
  }
  .nav-cta:hover {
    background: var(--kuno-blue);
    transform: translateY(-1px);
  }
  .nav-toggle {
    display: none;
    background: none; border: none;
    cursor: pointer;
    flex-direction: column;
    gap: 5px;
    padding: 6px;
  }
  .nav-toggle span {
    width: 22px; height: 2px;
    background: var(--ink);
    transition: transform .25s ease;
  }
  .mobile-menu { display: none; }

  /* ============== HERO ============== */
  .hero {
    padding: 180px 40px 120px;
    max-width: 1280px;
    margin: 0 auto;
    position: relative;
    overflow: hidden;
  }
  .hero::before {
    content: "";
    position: absolute;
    top: 80px; right: -200px;
    width: 600px; height: 600px;
    background: radial-gradient(circle, rgba(21,101,168,0.08) 0%, rgba(63,169,245,0.02) 50%, transparent 70%);
    border-radius: 50%;
    pointer-events: none;
    z-index: -1;
  }
  .hero-eyebrow {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: 'Outfit', sans-serif;
    font-size: 12.5px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue);
    font-weight: 600;
    margin-bottom: 32px;
    opacity: 0;
    animation: fadeUp .8s ease forwards;
  }
  .hero-eyebrow::before {
    content: "";
    width: 28px;
    height: 1px;
    background: var(--kuno-blue);
  }
  .hero h1 {
    font-size: clamp(48px, 7.5vw, 96px);
    line-height: 1.02;
    letter-spacing: -0.035em;
    font-weight: 700;
    max-width: 16ch;
    margin-bottom: 32px;
    opacity: 0;
    animation: fadeUp .8s ease .15s forwards;
  }
  .hero p.lead {
    font-size: clamp(17px, 1.4vw, 21px);
    line-height: 1.55;
    color: var(--gray);
    max-width: 60ch;
    margin-bottom: 48px;
    opacity: 0;
    animation: fadeUp .8s ease .3s forwards;
  }
  .hero-cta-row {
    display: flex;
    align-items: center;
    gap: 24px;
    flex-wrap: wrap;
    opacity: 0;
    animation: fadeUp .8s ease .45s forwards;
  }
  .btn-primary {
    background: var(--ink);
    color: white;
    padding: 16px 30px;
    border-radius: 100px;
    font-family: 'DM Sans', sans-serif;
    font-size: 15px;
    font-weight: 500;
    display: inline-flex;
    align-items: center;
    gap: 10px;
    transition: background .25s ease, transform .25s ease;
  }
  .btn-primary:hover {
    background: var(--kuno-blue);
    color: white;
    transform: translateY(-2px);
  }
  .btn-primary svg { transition: transform .25s ease; }
  .btn-primary:hover svg { transform: translateX(4px); }

  .btn-secondary {
    color: var(--ink);
    padding: 16px 4px;
    font-family: 'DM Sans', sans-serif;
    font-size: 15px;
    font-weight: 500;
    display: inline-flex;
    align-items: center;
    gap: 10px;
    border-bottom: 1px solid var(--ink);
    border-radius: 0;
    transition: gap .25s ease;
  }
  .btn-secondary:hover {
    color: var(--ink);
    gap: 16px;
  }

  /* hero credibility row */
  .hero-credibility {
    margin-top: 96px;
    padding-top: 40px;
    border-top: 1px solid var(--line);
    display: flex;
    align-items: center;
    gap: 60px;
    flex-wrap: wrap;
    opacity: 0;
    animation: fadeUp .8s ease .6s forwards;
  }
  .credibility-label {
    font-family: 'Outfit', sans-serif;
    font-size: 11.5px;
    text-transform: uppercase;
    letter-spacing: 0.18em;
    color: var(--gray-light);
    font-weight: 600;
  }
  .credibility-brands {
    display: flex;
    gap: 48px;
    flex-wrap: wrap;
    align-items: center;
  }
  .brand-mark {
    font-family: 'Outfit', sans-serif;
    font-size: 16px;
    font-weight: 600;
    color: var(--gray);
    letter-spacing: -0.01em;
    transition: color .2s ease;
  }
  .brand-mark:hover { color: var(--ink); }

  /* ============== SECTION SHELL ============== */
  section.block {
    padding: 130px 40px;
    max-width: 1280px;
    margin: 0 auto;
  }
  .section-eyebrow {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: 'Outfit', sans-serif;
    font-size: 12.5px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue);
    font-weight: 600;
    margin-bottom: 24px;
  }
  .section-eyebrow::before {
    content: "";
    width: 28px; height: 1px;
    background: var(--kuno-blue);
  }
  .section-title {
    font-size: clamp(36px, 4.8vw, 64px);
    line-height: 1.05;
    letter-spacing: -0.03em;
    max-width: 22ch;
    margin-bottom: 24px;
  }
  .section-intro {
    font-size: clamp(16px, 1.2vw, 19px);
    color: var(--gray);
    max-width: 60ch;
    line-height: 1.6;
  }

  /* ============== APPROACH ============== */
  .approach {
    background: var(--bg-soft);
    padding: 130px 40px;
  }
  .approach-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .approach-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 80px;
    align-items: start;
    margin-top: 80px;
  }
  .approach-points {
    display: flex;
    flex-direction: column;
    gap: 36px;
  }
  .approach-point {
    display: grid;
    grid-template-columns: 56px 1fr;
    gap: 20px;
    align-items: start;
  }
  .approach-num {
    font-family: 'Outfit', sans-serif;
    font-size: 14px;
    color: var(--kuno-blue);
    font-weight: 600;
    letter-spacing: 0.06em;
    padding-top: 4px;
    border-top: 1px solid var(--kuno-blue);
    padding-top: 14px;
  }
  .approach-point h3 {
    font-size: 22px;
    margin-bottom: 8px;
    font-weight: 600;
  }
  .approach-point p {
    color: var(--gray);
    font-size: 15.5px;
    line-height: 1.6;
  }
  .approach-quote {
    background: var(--ink);
    color: white;
    padding: 56px 48px;
    border-radius: 18px;
    position: relative;
    overflow: hidden;
  }
  .approach-quote::before {
    content: """;
    position: absolute;
    top: -40px;
    right: 30px;
    font-family: 'Outfit', sans-serif;
    font-size: 240px;
    color: rgba(63,169,245,0.18);
    line-height: 1;
  }
  .approach-quote .quote-eyebrow {
    font-family: 'Outfit', sans-serif;
    font-size: 11.5px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue-light);
    font-weight: 600;
    margin-bottom: 28px;
    display: block;
  }
  .approach-quote p.q {
    font-family: 'Outfit', sans-serif;
    font-size: 26px;
    line-height: 1.35;
    font-weight: 400;
    letter-spacing: -0.015em;
    margin-bottom: 32px;
    color: white;
  }
  .approach-quote .attribution {
    font-family: 'DM Sans', sans-serif;
    font-size: 13.5px;
    color: rgba(255,255,255,0.6);
    line-height: 1.5;
  }
  .approach-quote .attribution strong {
    color: white;
    display: block;
    font-weight: 500;
    margin-bottom: 2px;
  }

  /* ============== SERVICES ============== */
  .services-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 1px;
    background: var(--line);
    margin-top: 70px;
    border: 1px solid var(--line);
    border-radius: 4px;
    overflow: hidden;
  }
  .service {
    background: white;
    padding: 48px 40px;
    transition: background .3s ease;
    cursor: default;
    position: relative;
  }
  .service:hover { background: var(--bg-soft); }
  .service-num {
    font-family: 'Outfit', sans-serif;
    font-size: 12px;
    color: var(--gray-light);
    letter-spacing: 0.16em;
    font-weight: 600;
    margin-bottom: 24px;
  }
  .service h3 {
    font-size: 26px;
    margin-bottom: 14px;
    font-weight: 600;
    letter-spacing: -0.02em;
  }
  .service p {
    color: var(--gray);
    font-size: 15px;
    line-height: 1.6;
    margin-bottom: 24px;
  }
  .service-tags {
    display: flex;
    flex-wrap: wrap;
    gap: 8px;
  }
  .service-tag {
    font-family: 'DM Sans', sans-serif;
    font-size: 12px;
    padding: 5px 12px;
    background: var(--bg-soft);
    color: var(--ink-soft);
    border-radius: 100px;
    font-weight: 500;
    border: 1px solid var(--line);
  }
  .service:hover .service-tag { background: white; }

  /* ============== WORK / PORTFOLIO ============== */
  .work-section {
    padding: 130px 0;
    background: var(--ink);
    color: white;
  }
  .work-header {
    max-width: 1280px;
    margin: 0 auto;
    padding: 0 40px 70px;
  }
  .work-header .section-eyebrow { color: var(--kuno-blue-light); }
  .work-header .section-eyebrow::before { background: var(--kuno-blue-light); }
  .work-header .section-title { color: white; }
  .work-header .section-title em { color: var(--kuno-blue-light); }
  .work-header .section-intro { color: rgba(255,255,255,0.65); }

  .case-studies {
    max-width: 1280px;
    margin: 0 auto;
    padding: 0 40px;
  }
  .case {
    border-top: 1px solid rgba(255,255,255,0.12);
    padding: 56px 0;
    display: grid;
    grid-template-columns: 220px 1fr 240px;
    gap: 64px;
    align-items: start;
    transition: background .3s ease;
    position: relative;
  }
  .case:last-child { border-bottom: 1px solid rgba(255,255,255,0.12); }
  .case-meta {
    font-family: 'Outfit', sans-serif;
  }
  .case-category {
    font-size: 11.5px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue-light);
    font-weight: 600;
    margin-bottom: 16px;
  }
  .case-tenure {
    font-size: 13.5px;
    color: rgba(255,255,255,0.55);
    font-family: 'DM Sans', sans-serif;
  }
  .case-body h3 {
    color: white;
    font-size: 36px;
    font-weight: 600;
    letter-spacing: -0.02em;
    margin-bottom: 16px;
    line-height: 1.1;
  }
  .case-body p.desc {
    color: rgba(255,255,255,0.7);
    font-size: 16px;
    line-height: 1.6;
    margin-bottom: 22px;
    max-width: 60ch;
  }
  .case-scope {
    display: flex;
    flex-wrap: wrap;
    gap: 8px;
  }
  .case-scope span {
    font-size: 12px;
    padding: 5px 12px;
    border: 1px solid rgba(255,255,255,0.2);
    border-radius: 100px;
    color: rgba(255,255,255,0.75);
    font-family: 'DM Sans', sans-serif;
    font-weight: 500;
  }
  .case-result {
    text-align: right;
  }
  .case-result .stat {
    font-family: 'Outfit', sans-serif;
    font-size: 44px;
    font-weight: 700;
    color: var(--kuno-blue-light);
    letter-spacing: -0.025em;
    line-height: 1;
    margin-bottom: 8px;
  }
  .case-result .stat-label {
    font-size: 13px;
    color: rgba(255,255,255,0.55);
    line-height: 1.4;
    font-family: 'DM Sans', sans-serif;
  }

  /* ============== ABOUT ============== */
  .about-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 100px;
    margin-top: 60px;
    align-items: center;
  }
  .about-text h2 {
    font-size: clamp(36px, 4.5vw, 56px);
    line-height: 1.08;
    letter-spacing: -0.028em;
    margin-bottom: 28px;
  }
  .about-text p {
    color: var(--gray);
    font-size: 16.5px;
    line-height: 1.7;
    margin-bottom: 20px;
  }
  .about-text p:last-child { margin-bottom: 0; }
  .about-card {
    background: var(--bg-soft);
    padding: 56px 48px;
    border-radius: 18px;
    border: 1px solid var(--line);
  }
  .about-card .label {
    font-family: 'Outfit', sans-serif;
    font-size: 11.5px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue);
    font-weight: 600;
    margin-bottom: 24px;
  }
  .about-card h3 {
    font-size: 30px;
    margin-bottom: 4px;
    font-weight: 600;
    letter-spacing: -0.02em;
  }
  .about-card .role {
    color: var(--gray);
    font-size: 15.5px;
    margin-bottom: 32px;
  }
  .about-card .facts {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 28px;
    padding-top: 32px;
    border-top: 1px solid var(--line);
  }
  .fact .number {
    font-family: 'Outfit', sans-serif;
    font-size: 36px;
    font-weight: 700;
    color: var(--ink);
    letter-spacing: -0.025em;
    line-height: 1;
    margin-bottom: 8px;
  }
  .fact .number em { color: var(--kuno-blue); font-style: normal; }
  .fact .desc {
    color: var(--gray);
    font-size: 13.5px;
    line-height: 1.4;
  }

  /* ============== PROCESS ============== */
  .process {
    background: var(--bg-soft);
    padding: 130px 40px;
  }
  .process-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .process-steps {
    margin-top: 70px;
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 1px;
    background: var(--line);
    border: 1px solid var(--line);
    border-radius: 4px;
    overflow: hidden;
  }
  .step {
    background: white;
    padding: 48px 36px;
    position: relative;
  }
  .step-num {
    font-family: 'Outfit', sans-serif;
    font-size: 13px;
    color: var(--kuno-blue);
    font-weight: 600;
    letter-spacing: 0.08em;
    margin-bottom: 28px;
    display: flex;
    align-items: center;
    gap: 10px;
  }
  .step-num::before {
    content: "";
    width: 24px;
    height: 1px;
    background: var(--kuno-blue);
  }
  .step h3 {
    font-size: 22px;
    margin-bottom: 12px;
    font-weight: 600;
    letter-spacing: -0.015em;
  }
  .step p {
    color: var(--gray);
    font-size: 14.5px;
    line-height: 1.6;
  }

  /* ============== CTA ============== */
  .cta-section {
    padding: 140px 40px;
    text-align: center;
    background: white;
  }
  .cta-inner {
    max-width: 900px;
    margin: 0 auto;
  }
  .cta-inner h2 {
    font-size: clamp(40px, 6vw, 80px);
    line-height: 1.05;
    letter-spacing: -0.032em;
    margin-bottom: 32px;
  }
  .cta-inner p {
    font-size: 19px;
    color: var(--gray);
    margin-bottom: 48px;
    line-height: 1.55;
  }
  .cta-btn-row {
    display: flex;
    gap: 20px;
    justify-content: center;
    flex-wrap: wrap;
  }

  /* ============== PRICING ============== */
  .pricing-section {
    padding: 130px 40px;
    background: white;
  }
  .pricing-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .pricing-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 24px;
    margin-top: 70px;
  }
  .tier {
    background: white;
    border: 1px solid var(--line);
    border-radius: 18px;
    padding: 48px 40px;
    position: relative;
    display: flex;
    flex-direction: column;
    transition: transform .3s ease, box-shadow .3s ease, border-color .3s ease;
  }
  .tier:hover {
    transform: translateY(-4px);
    box-shadow: 0 20px 60px rgba(14,17,22,0.08);
    border-color: var(--gray-light);
  }
  .tier.featured {
    background: var(--ink);
    color: white;
    border-color: var(--ink);
  }
  .tier.featured:hover {
    box-shadow: 0 24px 70px rgba(14,17,22,0.25);
  }
  .tier-badge {
    position: absolute;
    top: -12px;
    right: 32px;
    background: var(--kuno-blue-light);
    color: var(--ink);
    padding: 6px 14px;
    border-radius: 100px;
    font-family: 'Outfit', sans-serif;
    font-size: 11px;
    font-weight: 600;
    letter-spacing: 0.08em;
    text-transform: uppercase;
  }
  .tier-name {
    font-family: 'Outfit', sans-serif;
    font-size: 13px;
    text-transform: uppercase;
    letter-spacing: 0.16em;
    color: var(--kuno-blue);
    font-weight: 600;
    margin-bottom: 16px;
  }
  .tier.featured .tier-name { color: var(--kuno-blue-light); }
  .tier h3 {
    font-size: 30px;
    font-weight: 600;
    letter-spacing: -0.02em;
    margin-bottom: 14px;
    color: inherit;
  }
  .tier.featured h3 { color: white; }
  .tier-tagline {
    color: var(--gray);
    font-size: 15px;
    line-height: 1.6;
    margin-bottom: 32px;
    min-height: 72px;
  }
  .tier.featured .tier-tagline { color: rgba(255,255,255,0.7); }
  .tier-pricing-note {
    font-family: 'Outfit', sans-serif;
    font-size: 24px;
    font-weight: 600;
    color: var(--ink);
    letter-spacing: -0.02em;
    margin-bottom: 6px;
  }
  .tier.featured .tier-pricing-note { color: white; }
  .tier-pricing-sub {
    color: var(--gray);
    font-size: 13.5px;
    margin-bottom: 36px;
    padding-bottom: 32px;
    border-bottom: 1px solid var(--line);
  }
  .tier.featured .tier-pricing-sub {
    color: rgba(255,255,255,0.55);
    border-bottom-color: rgba(255,255,255,0.15);
  }
  .tier-features {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 14px;
    margin-bottom: 36px;
    flex: 1;
  }
  .tier-features li {
    font-size: 14.5px;
    color: var(--ink-soft);
    line-height: 1.5;
    padding-left: 26px;
    position: relative;
  }
  .tier.featured .tier-features li { color: rgba(255,255,255,0.85); }
  .tier-features li::before {
    content: "";
    position: absolute;
    left: 0;
    top: 8px;
    width: 14px;
    height: 8px;
    border-left: 1.5px solid var(--kuno-blue);
    border-bottom: 1.5px solid var(--kuno-blue);
    transform: rotate(-45deg);
  }
  .tier.featured .tier-features li::before {
    border-color: var(--kuno-blue-light);
  }
  .tier-cta {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 10px;
    padding: 14px 24px;
    background: var(--ink);
    color: white;
    border-radius: 100px;
    font-family: 'DM Sans', sans-serif;
    font-size: 14.5px;
    font-weight: 500;
    transition: background .25s ease, transform .25s ease;
    text-align: center;
  }
  .tier-cta:hover {
    background: var(--kuno-blue);
    color: white;
    transform: translateY(-1px);
  }
  .tier-cta svg { transition: transform .25s ease; }
  .tier-cta:hover svg { transform: translateX(4px); }
  .tier.featured .tier-cta {
    background: white;
    color: var(--ink);
  }
  .tier.featured .tier-cta:hover {
    background: var(--kuno-blue-light);
    color: var(--ink);
  }
  .pricing-note {
    text-align: center;
    margin-top: 48px;
    color: var(--gray);
    font-size: 14.5px;
    line-height: 1.6;
  }
  .pricing-note strong { color: var(--ink); }

  /* ============== SOCIAL CAROUSEL ============== */
  .social-section {
    padding: 130px 40px;
    background: var(--bg-soft);
    overflow: hidden;
  }
  .social-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .social-carousel-wrap {
    margin-top: 70px;
    position: relative;
  }
  .social-carousel {
    display: flex;
    gap: 20px;
    overflow-x: auto;
    scroll-snap-type: x mandatory;
    scrollbar-width: none;
    padding: 8px 4px 24px;
    -webkit-overflow-scrolling: touch;
  }
  .social-carousel::-webkit-scrollbar { display: none; }
  .social-card {
    flex: 0 0 380px;
    scroll-snap-align: start;
    background: white;
    border-radius: 14px;
    border: 1px solid var(--line);
    overflow: hidden;
    transition: transform .3s ease, box-shadow .3s ease;
    display: flex;
    flex-direction: column;
  }
  .social-card:hover {
    transform: translateY(-4px);
    box-shadow: 0 16px 40px rgba(14,17,22,0.08);
  }
  .social-card-placeholder {
    aspect-ratio: 1 / 1;
    background: linear-gradient(135deg, var(--bg-soft) 0%, rgba(63,169,245,0.08) 100%);
    display: flex;
    align-items: center;
    justify-content: center;
    color: var(--gray-light);
    font-family: 'Outfit', sans-serif;
    font-size: 13px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    text-align: center;
    padding: 24px;
  }
  /* Instagram embed sizing inside cards */
  .social-card .instagram-media {
    min-width: 100% !important;
    max-width: 100% !important;
    width: 100% !important;
    margin: 0 !important;
    border: none !important;
    border-radius: 0 !important;
    box-shadow: none !important;
  }
  .social-card-embed {
    background: var(--bg-soft);
    min-height: 480px;
    display: flex;
    align-items: stretch;
    justify-content: center;
    position: relative;
  }
  /* Subtle loading state shown until Instagram embed.js takes over */
  .social-card-embed::before {
    content: "Loading post…";
    position: absolute;
    top: 50%;
    left: 50%;
    transform: translate(-50%, -50%);
    font-family: 'Outfit', sans-serif;
    font-size: 12px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--gray-light);
    pointer-events: none;
    z-index: 0;
  }
  .social-card-embed .instagram-media,
  .social-card-embed iframe {
    position: relative;
    z-index: 1;
  }
  .social-card-embed iframe {
    border-radius: 0 !important;
  }
  .social-card-meta {
    padding: 20px 22px 24px;
    border-top: 1px solid var(--line);
  }
  .social-card-platform {
    font-family: 'Outfit', sans-serif;
    font-size: 11px;
    text-transform: uppercase;
    letter-spacing: 0.14em;
    color: var(--kuno-blue);
    font-weight: 600;
    margin-bottom: 8px;
    display: flex;
    align-items: center;
    gap: 8px;
  }
  .social-card-brand {
    font-family: 'Outfit', sans-serif;
    font-size: 17px;
    font-weight: 600;
    color: var(--ink);
    margin-bottom: 4px;
    letter-spacing: -0.01em;
  }
  .social-card-desc {
    font-size: 13.5px;
    color: var(--gray);
    line-height: 1.5;
  }
  .carousel-controls {
    display: flex;
    gap: 12px;
    margin-top: 24px;
    justify-content: flex-end;
  }
  .carousel-btn {
    width: 44px;
    height: 44px;
    border-radius: 50%;
    border: 1px solid var(--line);
    background: white;
    display: flex;
    align-items: center;
    justify-content: center;
    cursor: pointer;
    transition: border-color .2s ease, background .2s ease;
  }
  .carousel-btn:hover {
    border-color: var(--ink);
    background: var(--ink);
    color: white;
  }
  .carousel-btn svg { display: block; }
  .carousel-btn:hover svg path { stroke: white; }

  /* ============== BLOG PREVIEW ============== */
  .blog-section {
    padding: 130px 40px;
    background: white;
  }
  .blog-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .blog-header-row {
    display: flex;
    justify-content: space-between;
    align-items: flex-end;
    flex-wrap: wrap;
    gap: 24px;
    margin-bottom: 64px;
  }
  .blog-header-left { max-width: 60ch; }
  .blog-link-all {
    font-family: 'DM Sans', sans-serif;
    font-size: 14.5px;
    font-weight: 500;
    color: var(--ink);
    border-bottom: 1px solid var(--ink);
    padding-bottom: 4px;
    display: inline-flex;
    align-items: center;
    gap: 8px;
    transition: gap .25s ease;
  }
  .blog-link-all:hover {
    color: var(--ink);
    gap: 14px;
  }
  .blog-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 32px;
  }
  .blog-card {
    border-top: 1px solid var(--line);
    padding-top: 28px;
    display: flex;
    flex-direction: column;
    gap: 16px;
    transition: transform .3s ease;
  }
  .blog-card:hover { transform: translateY(-4px); }
  .blog-card-meta {
    display: flex;
    align-items: center;
    gap: 12px;
    font-family: 'Outfit', sans-serif;
    font-size: 11.5px;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--gray-light);
    font-weight: 600;
  }
  .blog-card-meta .cat { color: var(--kuno-blue); }
  .blog-card h3 {
    font-size: 22px;
    line-height: 1.25;
    font-weight: 600;
    letter-spacing: -0.018em;
    color: var(--ink);
  }
  .blog-card:hover h3 { color: var(--kuno-blue); transition: color .25s ease; }
  .blog-card p {
    font-size: 14.5px;
    color: var(--gray);
    line-height: 1.6;
  }
  .blog-card-read {
    margin-top: auto;
    font-family: 'DM Sans', sans-serif;
    font-size: 13.5px;
    color: var(--ink);
    font-weight: 500;
    display: inline-flex;
    align-items: center;
    gap: 6px;
    transition: gap .25s ease;
  }
  .blog-card:hover .blog-card-read { gap: 12px; color: var(--kuno-blue); }

  /* ============== FOOTER ============== */
  footer {
    background: var(--ink);
    color: white;
    padding: 80px 40px 40px;
  }
  .footer-inner {
    max-width: 1280px;
    margin: 0 auto;
  }
  .footer-top {
    display: grid;
    grid-template-columns: 2fr 1fr 1fr 1fr;
    gap: 60px;
    padding-bottom: 60px;
    border-bottom: 1px solid rgba(255,255,255,0.12);
  }
  .footer-brand .logo {
    margin-bottom: 16px;
    display: inline-block;
  }
  .footer-brand .footer-logo img {
    height: 40px;
    width: auto;
  }
  .footer-brand p {
    color: rgba(255,255,255,0.55);
    font-size: 14.5px;
    line-height: 1.6;
    max-width: 36ch;
  }
  .footer-col h4 {
    color: white;
    font-family: 'Outfit', sans-serif;
    font-size: 13px;
    text-transform: uppercase;
    letter-spacing: 0.14em;
    font-weight: 600;
    margin-bottom: 22px;
  }
  .footer-col ul {
    list-style: none;
    display: flex;
    flex-direction: column;
    gap: 12px;
  }
  .footer-col a {
    color: rgba(255,255,255,0.6);
    font-size: 14.5px;
    transition: color .2s ease;
  }
  .footer-col a:hover { color: white; }
  .footer-bottom {
    padding-top: 32px;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-wrap: wrap;
    gap: 16px;
  }
  .footer-bottom .copyright {
    color: rgba(255,255,255,0.45);
    font-size: 13.5px;
  }
  .footer-bottom .dba {
    color: var(--kuno-blue-light);
    font-size: 13.5px;
    font-family: 'DM Sans', sans-serif;
  }

  /* ============== ANIMATIONS ============== */
  @keyframes fadeUp {
    from { opacity: 0; transform: translateY(20px); }
    to { opacity: 1; transform: translateY(0); }
  }

  .reveal { opacity: 0; transform: translateY(24px); transition: opacity .8s ease, transform .8s ease; }
  .reveal.in { opacity: 1; transform: translateY(0); }

  /* ============== RESPONSIVE ============== */
  @media (max-width: 1024px) {
    .approach-grid { grid-template-columns: 1fr; gap: 60px; }
    .case { grid-template-columns: 1fr; gap: 24px; }
    .case-result { text-align: left; }
    .about-grid { grid-template-columns: 1fr; gap: 60px; }
    .process-steps { grid-template-columns: repeat(2, 1fr); }
    .footer-top { grid-template-columns: 1fr 1fr; gap: 40px; }
    .pricing-grid { grid-template-columns: 1fr; gap: 20px; max-width: 540px; margin-left: auto; margin-right: auto; }
    .blog-grid { grid-template-columns: 1fr 1fr; gap: 28px; }
  }

  @media (max-width: 768px) {
    .blog-grid { grid-template-columns: 1fr; gap: 28px; }
    .pricing-section, .social-section, .blog-section { padding-left: 24px; padding-right: 24px; padding-top: 80px; padding-bottom: 80px; }
    .tier { padding: 36px 28px; }
    .social-card { flex: 0 0 280px; }
    .blog-header-row { margin-bottom: 40px; }
  }

  @media (max-width: 768px) {
    .nav-inner { padding: 0 24px; }
    .nav-links { display: none; }
    .nav-cta { display: none; }
    .nav-toggle { display: flex; }
    .nav-toggle.open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
    .nav-toggle.open span:nth-child(2) { opacity: 0; }
    .nav-toggle.open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }
    .mobile-menu {
      display: none;
      position: fixed;
      top: 64px; left: 0; right: 0;
      background: white;
      border-bottom: 1px solid var(--line);
      padding: 24px;
      flex-direction: column;
      gap: 20px;
    }
    .mobile-menu.open { display: flex; }
    .mobile-menu a {
      font-family: 'DM Sans', sans-serif;
      font-size: 17px;
      color: var(--ink);
      font-weight: 500;
    }

    .hero { padding: 140px 24px 80px; }
    section.block, .approach, .process, .work-section, .cta-section { padding-left: 24px; padding-right: 24px; padding-top: 80px; padding-bottom: 80px; }
    .work-section .case-studies, .work-section .work-header { padding-left: 0; padding-right: 0; }
    .hero-credibility { gap: 24px; margin-top: 60px; }
    .credibility-brands { gap: 28px; }
    .services-grid { grid-template-columns: 1fr; }
    .service { padding: 36px 28px; }
    .process-steps { grid-template-columns: 1fr; }
    .about-card { padding: 40px 28px; }
    .approach-quote { padding: 40px 28px; }
    .approach-quote p.q { font-size: 21px; }
    .footer-top { grid-template-columns: 1fr; gap: 40px; padding-bottom: 40px; }
    .footer-bottom { padding-top: 24px; }
  }